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Marking new milestones in furniture industry's evolution

Post-show report • CIFF Guangzhou 2024

The latest edition of CIFF Guangzhou concluded with record-breaking success, marking a significant milestone in the global furniture industry. With the largest assembly of exhibitors and attendees to date, the fair underscored its pivotal role in promoting design, innovation, and international trade within the sector.

Spanning 850,000 square meters, the fair welcomed 4,700 exhibitors, an 11.8% increase over the pre-pandemic peak of 2019, and attracted 363,449 visitors, 22.06% more than in the same year, including 51,205 international guests from 178 countries, showcasing a remarkable 43.11% growth compared to 2019.

This unparalleled turnout reaffirmed CIFF Guangzhou as the leading furniture fair globally, and a premier platform for business and product exploration in Asia. The 53rd edition showcased significant improvements across the board – from scale and diversity of products to the quality of offerings and business opportunities. It presented an invaluable window into the latest design trends, the evolving landscape of Chinese furniture manufacturing, and the extensive business prospects available for forging profitable international relations.

Divided into two phases over eight days, the fair represented the full spectrum of the furniture supply chain, featuring an increasingly international profile in terms of both visitor and exhibitor numbers as well as in trends and quality standards. The fair was marked by sophisticated booths displaying a high level of material and design detail, meeting the latest market demands.

A key highlight was the extensive range of exhibitions, lectures, and forums that involved prominent designers, journalists, and curators, fostering an efficient communication platform poised to lead new trend developments while also offering valuable networking opportunities.

The first phase focused on Home Furniture, displaying an array of contemporary design solutions aimed at enhancing smart home living. From cozy living and dining areas, functional outdoor leisure configurations to smart sleep systems, the offerings catered to a diverse range of needs for interior designers, dealers, and companies seeking production partnerships.

The second phase concentrated on Office Furniture and Commercial Spaces as well as Machinery, Materials, and Components for the furniture industry, establishing itself as the largest platform for workplace systems and seating, smart office solutions, and furniture catering to various public and commercial spaces. CIFM/interzum Guangzhou 2024 emerged as a pivotal event for the supply chain, highlighting innovative production solutions and setting new standards for the industry’s digital transformation.

With this edition, CIFF Guangzhou solidifies its reputation not just as a trade fair but as a dynamic event that reflects the industry’s evolving landscape, setting the stage for future growth and innovation in the global furniture sector.

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