In 4 days, the leading office furniture trade show, ORGATEC, will be launching in Asia for the first time. Focusing on the theme, ‘The Rise of Hybrid Work’, ORGATEC TOKYO will tackle issues surrounding hybrid work in the ‘new normal’. Participants will experience how four disparate workspace scenarios prevalent in today’s times can be united; #1 (office and home), #2 (capital and rural areas), #3 (primary and secondary jobs), and #4 (work and hobby/vacation). This will be illustrated through the wide range of innovative workspace products, go-to solutions, and the latest trends across the 10,000 sqm space at Tokyo Big Sight Hall 1-2.
The show ground will be supplemented with an Xperiential Area (XA), where participants can immerse in current working trends that have impacted the changing office environments. The XA consists of Athletics, Avatar, and Biophilic workspace zones, and live lectures by representatives of leading brands, such as Endo Lightings, iPresence, Itoki, Kokuyo, Office Busters, and Okamura.
The line-up of seminars revolving around the theme “Creative Creation” is also not to be missed. Officially kickstarting the seminars is a keynote speech by renowned architect Mr. Sou Fujimoto, titled ‘Future Architecture That Fosters “Hybrid Work”’ happening on 26th April – followed by a series of talks and panel discussions across three days by thought leaders with science, research, and real-world practice.
- Session 1: Engaging through Beautiful Architectural Designs by Ikuo Maeda, head of Mazda design. Moderated by Kotaro Watanabe, takram contextual designer
- Session 2: Well-Being As A Way Of Life – The Future Of Society And Living by Takeshi Natsuno, Kadowaka’s CEO, and Yuki Maeda, flower artist
- Session 3: Unprecedented Value Formation from the Metaverse by Kazuhiko Nakama, Keisuke Toyoda, and Daito Manabe, moderated by journalist Nobuyuki Hayashi
- Session 4: A Diverse Society Is A Key Solution For Various Problems In The Modern World by Ryusuke Naka, professor at Graduate School of Craft Science, Kyoto Institute of Technology, and Nobuko Nakano, brain scientist
- Session 5: Architectural Design: Sustainability in Decisions by architect Yuko Nagayama, moderated by Takako Kida, brand director of ELLE DÉCOR
To spotlight the top innovations and set impulses for the future of workspaces, ORGATEC will honour top exhibits with ‘Best Presentation Awards’. 80 leading global brands will compete for 1 Grand Prix and 3 Semi-Grand prizes based on concept, design, functionality, originality, and uniqueness. The selection committee includes Takako Kida, the brand director of ELLE DÉCOR Japan, leading Japanese architect Sosuke Fujimoto and Ikuo Maeda, Mazda’s Head of Global Design.
Anticipation is building as the event draws closer. ” After months of planning, we are looking forward to welcoming the workspace industry community to the 1st edition of ORGATEC TOKYO next week,” says Managing Director of Koelnmesse Japan, Mr Makoto Takagi. ” The 3 days event is run by the industry for the industry. It’s not just a place where active, highly relevant knowledge transfer occurs, but it’s also a place where we set benchmarks for future innovations. Participants can fully immerse into modern work environments, as they receive large doses of inspiration and arm themselves with the knowledge of future trends.”